A2 G324: Advanced Portfolio in Media

A2 G324: Advanced Portfolio in Media


You will be assessed on your ability to:

1. plan and construct media products using appropriate technical and creative skills (AO3);

2. Your knowledge and understanding in evaluating your own work, showing how meanings and responses are created (AO2);

3. Your ability to undertake, apply and present appropriate research (AO4).

4. You need to demonstrate engagement with contemporary media technologies, and develop your own skills in these technologies and in your presentation skills.



In the evaluation the following questions must be answered so you must bear this in mind during the planning and production process.

• In what ways does your media product use, develop or challenge forms and conventions of real

media products?

• How effective is the combination of your main product and ancillary texts?

• What have you learned from your audience feedback?

• How did you use media technologies in the construction and research, planning and evaluation

stages?

Choose from either:

A promotion package for a new film, to include a teaser trailer, together with two of the

following three options:

• a website homepage for the film;

• a film magazine front cover, featuring the film;

• a poster for the film

Or

A short film in its entirety, lasting approximately five minutes, which may be live action or

animated or a combination of both, together with two of the following three options:

• a poster for the film;

• a radio trailer for the film;

• a film magazine review page featuring the film.



You will be examined on your Portfolios in

Section A: Theoretical Evaluation of Production

You answer 2 questions.

Question 1(a) requires candidates to describe and evaluate their skills development over the

course of their production work, from Foundation Portfolio to Advanced Portfolio. The focus of this

evaluation must be on skills development, and the question will require them to adapt this to one or

two specific production practices. The list of practices to which questions will relate is as follows:

• Digital Technology

• Creativity

• Research and planning

• Post-production

• Using conventions from real media texts

In the examination, questions will be posed using one or two of these categories so you need to prepare answers for all.

Where candidates have produced relevant work outside the context of their A Level media course,

they are free to additionally refer to this experience.

Question 1(b) requires candidates to select one production and evaluate it in relation to a media

concept. The list of concepts to which questions will relate is as follows:

• Genre

• Narrative

• Representation

• Audience

• Media language

In the examination, questions will be set using one of these concepts only, you can use either your Foundation or the Advanced Portfolio to answer this depending on which is most suitable. So again you need to prepare answers to all of these and consider the concepts when planning and producing your artefacts.